Figaro Restaurant Group

TITLE:  Social Media Marketing Specialist

DURATION:  Long-term

LOCATION:  Yerevan, Armenia

JOB DESCRIPTION:  The Social Media Marketing Specialist will carry out marketing activities for Segafredo brand.

- Develop and execute social media marketing plans to promote brands awareness and engagement;
- Define most important social media KPIs;
- In collaboration with the Head of Marketing Department, create and maintain the Company's social media identity and voice;
- Create, manage and oversee social media content;
- Use creativity and strategic thinking to brainstorm and develop ideas for innovative, integrated social media campaigns and promotions to attract new customers and business accounts;
- Analyze campaign results, response, and feedbacks to continuously improve campaign performance;
- Monitor SEO and user engagement and suggest content optimization;
- Assist with market research to discover consumer and business needs, habits and trends;
- Work closely with sales and marketing team to plan and coordinate promotional events, campaigns and social media content;
- Evaluate social media trends and lead innovative ideas to generate traffic;
- Assist in all other digital, social media or marketing projects as needed.

- Solid background or proven experience in social media and marketing;
- Experience in developing and executing large scale social media strategies and community engagement;
- In-depth knowledge and experience with social media platforms (Facebook, Instagram, etc.);
- Experience in the food/ beverage industry SMM is a plus;
- Excellent analytical skills; understanding of SEO and web traffic metrics;
- Excellent writing skills in Armenian, Russian and English languages;
- Excellent written and verbal communication skills;
- Excellent project/ time management skills.

REMUNERATION/ SALARY:  The successful applicant will be provided with knowledge- and skills-based pay and opportunities for professional growth.

APPLICATION PROCEDURES:  Qualified and interested candidates are kindly requested to submit their CV/ resume in Armenian, Russian or English languages to: Cinnabon Bakery, 10/3 North Avenue, Yerevan, or send to: indicating the position title ("Social Media Marketing Specialist") in the subject line of the email.
Please clearly mention in your application letter that you learned of this job opportunity through Career Center and mention the URL of its website -, Thanks.

OPENING DATE:  23 January 2019


ABOUT COMPANY:  Figaro Restaurant Group is owned by Figaro LLC. Figaro Restaurant Group manages Segafredo and other international franchise brands in Armenia.

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