JOB DESCRIPTION
: 
SoftConstruct is looking for a SEO Specialist to manage all marketing activities.
RESPONSIBILITIES
: 
- Track, report, and analyze website analytics;
- Optimize copy and landing pages for search engine marketing;
- Perform ongoing keyword discovery, expansion and optimization;
- Research and implement search engine optimization recommendations;
- Research and analyze competitor advertising links;
- Develop and implement link building strategy;
- Work with the development team to ensure SEO best practices are properly implemented on newly developed code;
- Work with editorial and marketing teams to drive SEO in content creation and content programming;
- Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
REQUIRED QUALIFICATIONS
: 
- Bachelor's degree in Business, Marketing, Communications or Information Technology;
- Excellent knowledge of English language;
- Proven SEO experience;
- Solid understanding of performance marketing, conversion, and online customer acquisition;
- In-depth experience with website analytics tools (e.g. Google Analytics, Search Console);
- Working knowledge of HTML, CSS;
- Knowledge of ranking factors and search engine algorithms;
- Up-to-date with the latest trends and best practices in SEO.
APPLICATION PROCEDURES
: 
Interested candidates are encouraged to submit their CV to:
hr@betconstruct.com indicating the position title ("SEO Specialist") in the subject line of the email.
Please clearly mention in your application letter that you learned of this job opportunity through Career Center and mention the URL of its website - www.careercenter.am, Thanks.
ABOUT COMPANY
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Founded by Badalyan brothers in 2010 SoftConstruct is a technology developer for a number of IT spheres. The company managed to originate such labels as FeedConstruct and more. Being independent trademarks, all the brands make up a large SoftConstruct family. At this point, SoftConstruct has over 2,000 employees, 10+ trademarks and a number of branch offices operating worldwide. For more information about the Company, please visit:
www.softconstruct.com/ .