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Social Media Marketing Manager
| Company: | Yerevan Mall |
|---|---|
| Location: | Yerevan, Armenia |
| Duration: | Permanent |
| Deadline: | 20 January 2021 |
JOB DESCRIPTION:
Yerevan Mall is searching a bright and active candidate to join its Marketing team as a Social Media Marketing Manager. The position reports directly to the Marketing Director of the Company.RESPONSIBILITIES:
- Responsible for developing and implementing SMM strategy based on Company's mission and general strategy using such techniques in the field as social media, web analytics, e-mail marketing;- Responsible for generating all social media content which involves working with designers and other marketing project managers to create photo, video and other relevant content; put together various online promotions campaigns to get the Company's message out, as well as perform target consumer research to discover other ways of reaching target customers via the Internet;
- Drive traffic and sales through paid digital marketing channels, manage campaign budgets and track ROI;
- Conduct monthly analysis of ongoing SMM campaigns and report the effectiveness;
- Responsible for Yerevan Mall website’s blog section operation;
- Create, develop, and test new digital growth channels;
- Process media invoicing and manage contract renewals;
- Develop dashboards and pull reports that provide insights into product and marketing channel performance;
- Work across Company to help provide reports, analytics, and insights into other growth initiatives and operational need.
REQUIRED QUALIFICATIONS:
- Bachelor’s degree in a relevant field;- At least 2 years of experience in social media marketing;
- Experience in marketing of B2B and B2C websites;
- Experience working in a digital marketing agency is a strong plus;
- Search engine optimization skills is a plus;
- Ability to clearly communicate at all levels of an organization;
- Experience in managing relationships with outside partners and agencies;
- Proven ability to ensure quality, budgets and deadlines are met;
- Extremely goal focused person with a sense of urgency;
- Ability to work effectively at a strategic and operational level with many concurrent, active projects;
- Excellent analytical and organizational skills, writing and proofing skills, high attention to detail.
APPLICATION PROCEDURES:
Qualified and interested candidates are welcome to send their CV to: **@***********.** indicating the position title ("Social Media Marketing Manager") in the subject line of the email.Please clearly mention in your application letter that you learned of this announcement through Career Center and mention the URL of its website - www.careercenter.am. Thanks.
