Работа и карьера

ТИП ПОЛНОМОЧИЙ: 

Full-time

ОПИСАНИЕ ДОЛЖНОСТИ: 

Solara is looking for a creative Digital Marketing Specialist for the US market.

ОБЯЗАННОСТИ: 

- Build, plan and implement the overall digital marketing strategy (SEO/ SEM, email, social media and other types of advertising);
- Responsible for prospecting, generating, qualifying, processing and following up on leads and appointment setting for external sales team;
- Develop online lead generation strategies to generate lead opportunities with prospective customers;
- Initiate and participate in new business pitches with sales team and subject matter experts;
- Provide consistent, concise, accurate and timely weekly/ monthly sales lead gen activity reports to management;
- Stay up to date with the latest technology and best practices;
- Manage and oversee various digital marketing channels;
- Measure ROMI and KPIs;
- Responsible for integration of Lead Generation processes with the Companies CRM system;
- Implement changes to website architecture, content, linking and other factors to improve SEO positions for target keywords;
- Prepare and manage the digital marketing budget;
- Oversee all the company's social media accounts;
- Track and measure SEO, Google Analytics and other metrics and provide reports.

ТРЕБУЕМАЯ КВАЛИФИКАЦИЯ: 

- Bachelor's or master's degree in Marketing or a related field;
- At least 5 years of proven working experience in digital marketing;
- At least 3 years of experience in online lead generation;
- Demonstrable experience leading and managing SEO/SEM, PPC, media buying, marketing DB, social media advertising campaigns;
- Pro level experience in setting up and optimizing Google Adwords campaigns;
- Solid knowledge of analytics tools used in digital marketing (Google Analytics, Facebook pixel, SEMrush);
- Knowledge of ad serving tools;
- Experience in the digital marketing sphere for the US market is a big plus;
- Time management skills;
- Multitasking and stress management skills;
-Excellent communication skills;
- Excellent knowledge of English language.

ПРОЦЕДУРА ПОДАЧИ ЗАЯВОК: 

Interested candidates are welcome to send their CV to: **@******.** mentioning the position title ("Digital Marketing Specialist") in the subject line of the email.

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