Работа и карьера

ТИП ПОЛНОМОЧИЙ: 

Full-time

ОПИСАНИЕ ДОЛЖНОСТИ: 

Digital Marketing Specialist will be responsible for designing and implementing the Company's digital marketing plans and strategies and achieving digital and offline marketing goals and objectives, managing successful marketing campaigns to drive traffic, registration, launches, engagement, and cross-sell. The ideal candidate is an innovative and creative individual who is fluent with the latest digital marketing trends, technologies and methodologies in graphic design, web design, production.

ОБЯЗАННОСТИ: 

- Build, plan and implement the overall digital marketing strategy;
- Write short, simple and compelling speech for digital posts, investigate topics and create engaging, traffic driven and SEO friendly content, prepare digital posts using graphic design tools such as Photoshop, CorelDRAW, Illustrator;
- Prepare and manage digital marketing budget;
- Research and forecast future sales and performance trends, working closely with sales and marketing team to plan and coordinate promotional events, campaigns and social media content;
- Devise strategies to drive online traffic to the Company website;
- Develop and manage digital marketing campaigns;
- Manage online brand and product campaigns to raise brand awareness;
- Responsible for planning and budgetary control of all digital marketing;
- Evaluate customer research, market conditions and competitor data;
- Post, manage and analyze advertisement in social networks, submit a report about their productivity;
- Compose, update, edit and post the Company's website information;
- Compose promoting marketing texts and messages in Armenian, Russian and English languages;
- Create and post pictures, videos and other materials in the website;
- Manage the day-to-day management of the Company's social media channels, including posting all organic and paid social posts, responding to all brand comments, writing content as needed;
- Create monthly reports, including weekly content unique views/ read, weekly engagement rate, monthly requested demos;
- Constantly monitor social trends and competitors, identifying areas of opportunity within the social space;
- Work with social influencers and bloggers;
- Contact with consumers via social networks, follow and answer their letters and comments in Armenian, English and Russian languages, analyze customers' opinions;
- Periodically prepare a work report and its results;
- Assist with market research to discover consumer and business needs, habits and trends;
- Evaluate social media trends and lead innovative ideas to generate traffic.

ТРЕБУЕМАЯ КВАЛИФИКАЦИЯ: 

- Bachelor's degree in Business, Finance, Marketing, or a related field from an accredited university; master's degree in Business Administration from an accredited university is preferred;
- At least 3 years of experience in marketing, business development, and client relationship management;
- Excellent knowledge of English and Russian languages;
- Excellent communications skills, both written and oral;
- Ability to analyse campaign and program performance and report results to marketing manager and directors;
- Digital marketing strategy experience, including the development and implementation of strategies behind marketing products and services;
- Project management skills and experience, including managing multiple campaigns and projects at once;
- Ability to conduct market research analyses, including interpretation of statistical analysis;
- Excellent knowledge of graphic design tools: Photoshop, CorelDRAW and Illustrator;
- Competitive industry knowledge;
- Creative personality.

ПРОЦЕДУРА ПОДАЧИ ЗАЯВОК: 

Interested candidates are welcome to send their CV/ resume to: *******@*******.** indicating the position title ("Digital Marketing Specialist") in the subject line of the email.

Пожалуйста, четко укажите в своем заявлении, что вы узнали об этой возможности через Career Center, и укажите URL-адрес нашего веб-сайта - www.careercenter.am. Спасибо.

ЗАРПЛАТА: 

Comprehensive remuneration package, including training and development programs, opportunities for further development of professional skills through participation in diverse projects.